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Category Management

At Green Olive, we are champions of Category Management practice tailored for the CPG industry specific challenges. We understand the importance of maximizing profitability and staying ahead in a competitive market. Through our approach, we help companies gain insights into consumer preferences, optimize product assortments, and refine marketing strategies. Our approach seeks to increase sales and revenue by implementing effective promotions and pricing strategies while minimizing inefficiencies and waste through streamlined inventory management. With our expertise, clients can identify growth opportunities, understand market trends, and develop targeted plans for success, ensuring profitability and market leadership.